Your fitness business needs high-quality content that builds trust with your audience and keeps you relevant. Roadmapping is the strategic process of content planning for your fitness business.


Fitness companies often feel the pressure to create content just for the sake of having something on their website. They publish blog posts and e-books that aren’t really speaking to their target market. And the whole process just feels like throwing spaghetti against the wall… hoping something sticks.

Tired of wasting your precious time, energy, and money on inconsistent content planning and shot-in-the-dark posting?

That’s where my Content Roadmapping Workshop can help you.

This engagement is designed to help us collaboratively brainstorm and plan content that produces results for you. No more placeholders. No more guessing at what might work.

You’ll end up with a smart strategy and content plan that enables you to get a real return on every piece of marketing content you create.



With your new content strategy roadmap in hand, you’ll be able to:

  • Understand the critical role that killer content plays in driving traffic to your website.
  • Identify your strengths and weaknesses compared to your competitors.
  • Optimize and capitalize on areas of opportunity to take your content to the next level.
  • Drive website performance and traffic by focusing on your specific content needs over the next quarter.

Say goodbye to aimless content creation. It’s time for a clear plan for content marketing success.

Deep Dive

I’ll perform a deep dive of your current content, your top competitors’ content, and low-competition keywords to provide you with a content calendar strategy and step-by-step action plan.

Game Plan

You’ll receive an action-based game plan that will give you clarity, help you identify the best path forward, and define next steps without any friction.


Most importantly, you’ll walk away feeling confident in your content strategy, knowing that you’ll gain much-needed traction and momentum from having a solid plan in place.


Here’s how this content marketing roadmap works:

1. Questionnaire

We’ll start with a simple diagnostic questionnaire. But don’t let the word “simple” fool you – these questions will help you think about and reflect on your current approach to content marketing.

2. One-on-One Call

Next, you’ll schedule a private, one-on-one call with the content strategy guru (that’s me!). During our session, I’ll review what you shared with me, dig into the nuances of your content marketing challenges, and lay out some specific ideas and actionable steps for you to take.

3. Customized Action Plan

After our session, I’ll turn all my notes, ideas, and recommendations into a customized PDF action plan that summarizes my findings, lays out my specific actions, and details a step-by-step game plan.

This ain’t no cookie-cutter plan – this is a plan that’s tailor-made just for you!

4. Follow-Up Call

Finally, you’ll book another call with me, and we’ll go over the content marketing plan. This is your chance to ask any questions and get feedback, so you’re crystal clear on what you need to do and when. I’m not going to leave you hanging. You’ll know exactly what your next steps are going to be.


"One of the Best"

“I’ve used David’s writing services in the past and I can say unequivocally that he is bar none one of the best writers I’ve ever hired. And I’ve hired literally dozens of writers over the years. He explains things in an easy-to-understand format, including especially technical topics that aren’t so easy for the layman to understand, which is why I continue to use him to this day.”

Rob Miller
Supplement Critique

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The Content Roadmapping Workshop is just $1,000, payable in advance. This includes our two sessions and your customized action plan. Plus, the clarity, confidence, and traction you’ll gain from knowing that the content you’re creating is going to generate real results.

Don’t let your content marketing strategy be a hot mess any longer.

Contact me to get started!

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